CGI Video Advertisement
Step 1: Listen
Entropia Design was tasked with the end to end production of advertisement videos for Nextrend GmbH, a major German fixtures manufacturer. Understanding the needs and expectations was crucial. We listened, asked questions and came up with answers.
Step 2: Define
Several early versions have been made before we settled on the final concept. Combining real film footage with photorealistic CGI bathrooms enabled us to keep the timeline short and the budget low - without sacrificing creative freedom.
Step 3: Design
Creating an engaging story and unique aesthetic is our bread and butter. Our artist fired on all cylinders and every few days delivered a new work in progress video for the client.
Step 4: Produce
The ability to create the video entirely “in house”, allowed us to refine the edit and postprocessing just the way we wanted. No detail was left to chance.
